Built a booking funnel + Meta ads; 6.2% click-to-book rate and 3× increase in calls within 30 days.
Project length
30 days
Company size
Local
industry
Beauty
Services
Funnel + Ads
Summary
A neighborhood salon wanted to increase online bookings but struggled with low awareness and inconsistent customer acquisition through word-of-mouth.
Approach
We built a conversion-focused booking funnel, paired it with Meta Ads (FB & IG), and optimized for appointment conversions. Within the first 30 days, the salon generated 40+ new bookings, achieving a 6.2% click-to-book rate and tripling the number of direct calls.